The European University is launching a postgraduate degree in Cultural and Creative Tourism. The course aims to update the knowledge and skills of cultural mediation in heritage sites and museums, according to the creative tourism requirements and parameters. Given the most sought-after tourist experiences are related to culture and authenticity, storytelling and pictographic methodologies emerge as new procedures of tourism promotion, cultural mediation and immersive experience. Therefore, the course proposes subjects in the traditional fields of history, art history, ethnography and literature, as well as heritage science, culture studies and digital humanities.

http://amusearte.hypotheses.org/1343